Why latency and bitrate trade-offs matter for esports streams and the exact encoder settings pro casters use
I care about two metrics more than almost anything else when I tune an esports stream: latency (how quickly a viewer sees what the caster sees) and bitrate (how much data per second we’re allowed to send). Those two seem obvious, but what’s less obvious—and what I keep going back to in...
Featured
The automation playbook using zapier and airtable to manage clip highlights, sponsor mentions and release dates
I keep returning to the same problem: you produce clips, you track sponsor mentions, and you have...
The migration checklist for moving from desktop obs to a cloud-based encoder without losing quality
I recently migrated a production-grade stream from a desktop OBS setup to a cloud-based encoder. If...
Why over-monitoring metrics kills creativity and which three KPI thresholds actually predict growth
I used to be guilty of it: opening analytics five times a day, refreshing follower counts during a...
How to implement fair and scalable moderation rules that keep chat healthy as your audience grows
I care a lot about healthy chat. Over the last decade I've built streaming systems and run...
How to evaluate new streaming tools against your existing stack using a reproducible test matrix
When a shiny new streaming tool lands in my inbox or I catch a demo on Twitter/X, the instinct is...
Which inexpensive capture cards reliably handle console passthrough for longform streaming sessions
I’ve spent a lot of time stress‑testing affordable capture cards with consoles — long nights...
Latest News from Streamamp Co
Audience Growth
Why over-monitoring metrics kills creativity and which three KPI thresholds actually predict growth
I used to be guilty of it: opening analytics five times a day, refreshing follower counts during a stream, and chasing every tiny uptick in impressions as if that one number would unlock sustainable growth. Over the years working with creators and product teams, I’ve learned that over-monitoring...
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Audience Growth
How to implement fair and scalable moderation rules that keep chat healthy as your audience grows
I care a lot about healthy chat. Over the last decade I've built streaming systems and run moderation stacks for creators and media teams scaling from dozens of viewers to six-figure audiences. What I’ve learned is that moderation isn't just about banning words or silencing people — it's a...
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Tech Reviews
How to evaluate new streaming tools against your existing stack using a reproducible test matrix
When a shiny new streaming tool lands in my inbox or I catch a demo on Twitter/X, the instinct is to click, test and—if it looks promising—switch everything over. Over the last decade of building and optimizing streaming stacks, that impulse has cost me time, broken workflows, and a few angry...
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Tech Reviews
Which inexpensive capture cards reliably handle console passthrough for longform streaming sessions
I’ve spent a lot of time stress‑testing affordable capture cards with consoles — long nights of party games, speedruns and marathon co‑op sessions that reveal the kind of failure modes you only find after hours of streaming. If you want a cheap capture card that can reliably pass through...
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Content Monetization
How to structure a creator partnership agreement to protect content ownership and revenue splits
I’ve negotiated and built dozens of creator partnerships over the last decade — from one-off sponsored videos to long-term co-productions and platform-exclusive series. One thing I’ve learned the hard way is that good intentions don’t survive ambiguity. If you want a partnership that...
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Content Monetization
How to set up donation and tip flows that funnel supporters into long-term members, not one-off givers
I used to treat tips and donations as pleasant side effects of streaming: a ping in chat, a line in my revenue spreadsheet, a moment of validation. Over time I realised that if you want sustainable income and a healthy community, you need to design donation and tip flows that do more than capture...
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Audience Growth
How to run reproducible A/B tests on thumbnail and title variations to improve live-to-vod performance
I run reproducible A/B tests on thumbnails and titles because small changes in those assets systematically translate into big swings in live-to-VOD performance. Over the last few years I’ve taken the guesswork out of “which thumbnail will win” by building lightweight, repeatable experiments...
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Workflow Tools
Why automated chaptering and captions boost watch time and how to implement them in your encoder
I take watch time seriously — not as a vanity metric, but as the clearest signal that a viewer found value and stayed engaged. Over the past decade of building streaming stacks and testing workflows, two things consistently move that needle: accurate captions and meaningful, discoverable...
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Workflow Tools
A step-by-step workflow to convert live streams into evergreen short-form clips for tiktok and youtube shorts
I run a lot of experiments turning long-form live streams into consistent, high-performing short-form clips. Over the years I’ve refined a repeatable workflow that takes a recorded stream and turns it into a steady feed of TikToks and YouTube Shorts that feel native, evergreen, and scalable....
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Streaming Tips
How to choose the exact bitrate settings to maximize reach without losing quality
I get asked all the time: "What bitrate should I use to get the most viewers without making my stream look awful?" Bitrate is one of those deceptively simple knobs that determines whether your stream is watchable or a frustrating smear of artefacts. Over the years I’ve run dozens of tests across...
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